When the client needs to explore many ways in which it could be possible to innovate, regarding the goals and opportunities.
Following the lines of a Design Strategy many design proposals are explored and evaluated.
This process is represented on sketches and infographics.
In this kind of project are considered different factors from an holistic point of view which validate the product in order to deliver human-centered solutions.
Hole design proposal is defined in detail on a 3D model.
In some cases, reconsidering just a part or component could add a utility feature, update the aesthetic or optimize a technical function without the costs of an integral product development.
Exploring new ways of visual and topographical resources to reach an optimum readability and intelligibility, regarding new technologies and user behaviors.
Visual aids, color and textures complements the symbolic or intructive messege for users.